FAKTOR-FAKTOR YANG MEMPENGARUHI PENGAPLIKASIAN E-COMMERCE

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Publication Type:

Journal Article

Source:

Jurnal Teknologi, Volume 7, Number 1 (2014)

Abstract:

This study discusses the factors that affect a person applying e-commerce. The variables used in this study was adopted through a process of identification of online business experts. The population in this study is a person to do business e - commerce. The results of the processing and analysis of factors that do, there are 6 factors predispose a person to do business implementations using the medium of e-commerce, namely the optimization, the diversity of goods, the areas of marketing, business expansion, and promotion of the diversity of consumers.
Keyword: e-commerce, factors analysis, the areas of marketing, business expansion, and promotion

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